INTRODUCTION

Kathmandu Agro Concern Private Limited, established in 2002 is registered as a company in company register office of Nepal Government. The company has been successfully operating the business from Lalitpur in Kathmandu valley.
The Kathmandu Agro Concern was born out of the extensive experience working with the seeds producing farmers and the experiences in helping them in the field of seeds marketing.
Owners of company came from farmer field with experience of more than 20 years in seeds production and marketing. So, the company is well anchored with seeds producing farmers of different sites. The company’s main seed production areas are Mid-Western region of Nepal. The company has been able to maintain seed producer farmer’s confidence to continue their seed production with quality maintenance and contribute in the national development. It would not be an exaggeration to say that without this support to the farmers in the conflict time in the country, the farmers would have discontinue the seed production.

OBJECTIVES

  • Promotion of seed production in the economically and potential remote area of Nepal with little other economic opportunities are not much.
  • Promote economic status of rural farmers.
  • Contribute to the expansion of seeds marketing network.
  • Quality seed production and marketing.
  • Increase profitability of the company and thereby attract investment of big financial houses in the seeds sector.

MARKETING STRATEGY

  • The company makes general market assessment of seed demand of farmers and associated seed dealers/sellers. Then, the company sits with the major representatives of the seed producers to plan seed production. During the session, quality concerns of the seed are also discussed and attempts are made to correct them.
  • The company maintains sustainable business linkage with seed producers that facilitates timely and quality business. This has enabled to make quick amendments in the business plan of the company.
  • The company provides technical advice to the buyer growers to increase the volume of business as well as develop enduring client-trader relationship.
  • The company personnel often visits farmer’s production fields to assess the quality of inputs supplied and maintains farmer’s faith upon the company.
  • The company collaborates with bigger seed inputs providing companies and conducts the field trails before practically supplying inputs to the farmers and minimize risks of the farmers that helps to maintain the credibility of company.
  • The company has the policy to replace the seed and inputs in case of family found faulty.
  • The company has started seed packaging as per the rules of seed law of Nepal Government.
  • It maintains cordial relations with the major seed/other inputs users such as development NGOs, farmers groups, government farms and institutes and agro industries.

PRODUCTION STRATEGY

  • Provides basic or foundation seed to the producers through its representatives.
  • It monitors seed quality maintenance during the production. It rejects the faulty seed from the farmers and producers understand it. It does purchase seed only after lab test and certification.

MANAGEMENT AND ADMINISTRATION

  • The company management is kept as efficient as possible and is well managed. It does its best to maintain credibility among its clients, faith of bigger inputs supplying companies and general public.
  • The company follows all legal rules and pay taxes timely as necessary. It maintains regular audit checking.
  • The company holds regular shareholders meeting.
  • The transactions are made in bank checks when involved bigger amounts.
  • The managing director has been delegated most of the operating authorities for efficient management.

Kathmandu Agro Concern Pvt. Ltd.
Lalitpur
P. O. Box: 8975, EPC: 2401 Kathmandu, Nepal
Phone: 01-5537368, 5527222
Email: ganesh@kathmanduagro.com.np
Website: kathmanduagro.com.np